How Many SEO Keywords Should I Use?


August 25, 2022

byAnkit Vora

You want to rank at the top of Google. Or Bing. Or Baidu. 

You want your web pages to rank on the first page.

Maybe get a featured snippet.

That’s the dream, right?

Millions of marketers and businesses out there are spending thousands of dollars each month to rank at the top of search engines.

But a majority of them are not doing it right.

Most businesses are rolling out blog posts just for the sake of doing so and because other businesses in their space are doing it.

First, they don’t have a blogging (content marketing) strategy in place. If you don’t have a strategy and randomly roll out blog posts, you’ll be going nowhere.

Secondly, even if you’re creating the best blog post in the world, if you don’t know how many SEO keywords you should add to the post, you may not rank at the top.

This brings us to the BIG question that most businesses and marketers ask themselves:

“How many SEO keywords should I use to get my blog posts ranking at the top of search engines?”

And if you’re wondering the same, we’ve got you covered.

At redfox visual, we’ve been rolling out SEO-friendly blog posts for more than a year. And we’ve achieved outstanding results. 

Allow us to address the question.

How Many SEO Keywords Should I Use for Better Rankings?

There’s no concrete answer. Honestly, the chances of your web pages ranking at the top of search engines depend on many factors like keyword difficulty, the number of backlinks, your website DA/DR (domain authority or rating), user experience, and more. If you are targeting a 71 DR keyword with your website DR standing at 10, then you’ll face a hard time competing with someone whose website DR is more than yours, let’s say 60.

But that doesn’t mean you can’t beat them. 

You can focus on the content quality and length. 

While building our content strategy, we take into consideration:

  1. One primary keyword
  2. Three to four secondary keywords

And most of our keywords are location-specific as we’re just trying to target small businesses in Idaho. If you’re trying to target a national or global audience, then you need to be really choosy in terms of the keywords you target, especially if you don’t have any authority.

You need to find keyword gaps and opportunities. This can only be done by building a fool-proof content marketing and SEO strategy. 

For the best possible results, we recommend having a keyword density of anywhere around 1-3%. And here, we’re talking about the primary keyword. Also, it’s important to:

  • Start your blog post title with your primary keyword, if possible.
  • Add your primary keyword to the title tag and meta description.
  • Build your URL slug around the primary keyword. 
  • Add your primary keyword within the first 100 words.
  • Add your primary keyword to H2s at least twice.
  • Add your primary or secondary keyword to H3s at least twice.
  • Add your keywords to alt-texts.

Also, we use Clearscope, SurferSEO and Yoast SEO – depending on our client requirements for SEO optimization. If you’re serious about your SEO efforts, these tools are worth investing in. 

Being Strategic is the Key to Success!

And after you’ve created and published your blog post, you need to optimize it continuously. At redfox visual, what we usually do is measure the top-performing posts (best-performing posts from the last 28 days) and add videos to these posts for the best possible results.

Also, we focus on search engine positioning, allowing us to aim for featured snippet or the “people may ask” section. 

We’ve helped dozens of clients achieve ground-breaking SEO results. And we can help you tackle your content marketing and SEO efforts strategically.

We’re the #1 digital marketing agency in Boise, Idaho. 

Contact us today!

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