Ankit Vora

5 Reasons Boise-Based Businesses Should Tap into the Power of Facebook Advertising

5 Reasons Boise-Based Businesses Should Tap into the Power of Facebook Advertising

“Advertising is totally unnecessary. Unless you hope to make money.” – Jef Richards With over 2.9 billion monthly active users, Facebook is the most popular and used social media platform with unbelievable potential. Facebook’s advertising reach stands at a staggering 2.1 billion people, so businesses spend billions of dollars advertising their products/services on the platform. […]

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How to Use Instagram Reels for Digital Marketing in 2023

How to Use Instagram Reels for Digital Marketing in 2023

With more than a billion monthly active users, Instagram is undoubtedly one of the most popular social media platforms. And with an ever-increasing number of users spending more and more time using the platform, we’re witnessing a massive surge in businesses investing their precious dollars in Instagram Marketing. And while businesses have historically published high-quality

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How to Choose the Right SEO Company to Skyrocket Your Google Rankings in 2023

How to Choose the Right SEO Company to Skyrocket Your Google Rankings in 2023

“SEO is similar to a resume. You polish it so you have your best foot forward.” – Matt Cutts, Google About 68% of the overall online experiences begin with a search engine. More than 90,000 search queries are processed by Google each second. And with 53.3% of the overall website traffic coming from organic search,

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How to Optimize Google My Business for Local Boise-based Businesses

How to Optimize Google My Business for Local Boise-based Businesses

Did you know that nearly 46% of all Google searches have local intent? Whether you run a pest control business or a fast-food joint in Boise, chances are your existing consumers and prospects are currently looking up keywords like: “best pest control agency in boise” or “best chinese restaurants near me” Failing to put your

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Why is Social Media Marketing an Important Part of Inbound Marketing?

Why is Social Media Marketing an Important Part of Inbound Marketing?

According to DataReportal, more than 4.62 billion people are active social media users, a staggering 10.1% rise from last year. That’s 58.4% of the global population actively using social media platforms regularly. You’ll be shocked to know that people are spending 2 hours 27 minutes, on average, every single day scrolling their social media feeds

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4 Brilliant Ideas to Boost Your Company's Instagram Engagement

4 Brilliant Ideas to Boost Your Company’s Instagram Engagement

With Instagram being home to 1.47 billion monthly active users and its positioning as the fourth most used social media platform, it’s a no-brainer for marketers, advertisers, and businesses to focus on their Instagram marketing efforts.  One in every two people uses the platform to discover new brands. At the same time, about 44% of

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How to Write SEO-Friendly Blog Posts That Rank You on Page #1 of Google

How to Write SEO-Friendly Blog Posts That Rank You on Page #1 of Google

Over 70 million blog posts are uploaded each month on WordPress alone. And WP accounts for only 43% of the overall web. This means businesses publish blog posts on their websites or across different publishing platforms like Medium at an unprecedented rate. There’s just too much information readily available on the world wide web for

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3 Simple Hacks to Improve Your Website's User Experience in 2023

3 Simple Hacks to Improve Your Website’s User Experience in 2023

“People ignore design that ignores people.” – Frank Chimero Did you know that of all the businesses that fail, 70% are forced to shut down their operations due to lousy website usability? Over 88% of online shoppers have reported never returning to a website post having a bad user experience.  Your website is your business’s

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Web Design: 3 Critical Aspects To Consider When Choosing Your Website Colors

Web Design: 3 Critical Aspects To Consider When Choosing Your Website Colors

We’re going to talk all about why choosing your website colors is critical during the web design process. Did you know that your website’s color scheme can have a gigantic-sized impact on your audience’s purchase decisions?  That’s right. Data fetched from a KISSMetrics report indicates that: 93% of consumers have reported that they place the

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How to Hire the Right Web Design Agency for Your Idaho-Based Business in 2023

How to Hire the Right Web Design Agency for Your Idaho-Based Business in 2023

Steve Jobs once said, “Design isn’t just what it looks and feels like. Design is how all of it flows and works.” In our opinion, there’s no better way to describe the importance of good website design. Data fetched from Internet Live Stats indicates that over 1.9 billion websites exist on the internet. Most of

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